Privacy policy

PRIVACY POLICY

Last updated: August 17, 2026

ZenWuxiang operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”).

ZenWuxiang is operated by Hangzhou Baowan Cultural Creative Co., Ltd. and is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, process, and disclose your personal information when you visit, use, make a purchase or other transaction through the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, use, and disclosure of personal information.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies, relates to, describes, or can reasonably be linked to you or another person.

Personal information does not include information that has been collected anonymously or de-identified so that it cannot reasonably identify or be linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:

  • Contact details, including your name, billing address, shipping address, phone number, and email address.

  • Financial information, including payment card information, payment confirmation, transaction details, and other payment-related information.

  • Account information, including your username, password, preferences, settings, and account activity.

  • Transaction information, including products you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, and information relating to your order history.

  • Communications with us, including information you provide when contacting customer support or otherwise communicating with us.

  • Device information, including information about your device, browser, network connection, IP address, cookies, and other unique identifiers.

  • Usage information, including information about how and when you interact with or navigate the Services.

  • Marketing and advertising information, including your preferences and interactions with marketing communications, advertisements, and promotional content.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, place an order, visit or use the Services, communicate with us, subscribe to marketing, or otherwise provide personal information.

  • Automatically through the Services, including information collected from your device through cookies, pixels, analytics tools, and similar technologies.

  • From service providers, including companies that provide payment processing, shipping, fulfillment, analytics, customer support, cloud services, fraud prevention, marketing, and other services on our behalf.

  • From Shopify, which hosts and supports our online store.

  • From business, advertising, and marketing partners, where permitted by applicable law.

  • From other third parties, where legally permitted.

How We Use Your Personal Information

Depending on how you interact with us and which Services you use, we may use personal information for the following purposes:

Provide, Personalize, and Improve the Services

We may use personal information to:

  • Process and fulfill orders.

  • Process payments.

  • Arrange shipping and delivery.

  • Process returns, refunds, and exchanges.

  • Maintain and manage customer accounts.

  • Remember your preferences and items you may be interested in.

  • Provide customer service and respond to inquiries.

  • Enable product reviews and other customer features.

  • Recommend products or content that may be relevant to you.

  • Improve our products, website, customer experience, and Services.

Marketing and Advertising

We may use personal information for marketing and promotional purposes, including:

  • Sending marketing or promotional communications by email, text message, or other permitted channels.

  • Displaying advertisements for our products on our Services or third-party websites and platforms.

  • Personalizing advertising based on your interactions with our website, products, shopping cart, previous purchases, and other activities, where permitted by law.

  • Measuring and improving the effectiveness of marketing and advertising campaigns.

You may opt out of promotional email communications at any time by using the unsubscribe link included in our emails.

Security and Fraud Prevention

We may use personal information to:

  • Authenticate accounts.

  • Provide secure payment and shopping experiences.

  • Detect, investigate, and prevent fraudulent, illegal, malicious, or unsafe activity.

  • Protect our customers, business, website, systems, and Services.

  • Prevent unauthorized access or misuse of accounts.

You are responsible for keeping your account credentials confidential and secure.

Communicating with You

We may use personal information to:

  • Respond to customer service inquiries.

  • Send order confirmations, shipping updates, return information, and account-related communications.

  • Provide important notices about the Services.

  • Maintain our customer relationship with you.

Legal and Compliance Purposes

We may use personal information where necessary to:

  • Comply with applicable laws, regulations, court orders, and legal obligations.

  • Respond to valid requests from law enforcement, regulators, government authorities, or courts.

  • Investigate or respond to legal disputes, claims, or proceedings.

  • Enforce our Terms of Service and other policies.

  • Protect the rights, safety, and property of ZenWuxiang, our customers, Shopify, and third parties.

How We Disclose Personal Information

In certain circumstances, we may disclose personal information to third parties for legitimate business purposes and as permitted by applicable law.

These circumstances may include:

  • Shopify, which hosts and provides technology for our store.

  • Payment providers that process customer transactions.

  • Shipping, fulfillment, and logistics providers that help deliver orders.

  • IT, hosting, analytics, security, and cloud service providers.

  • Customer support and communications providers.

  • Marketing and advertising partners that help us promote products, measure campaign performance, or provide personalized advertising where permitted by law.

  • Professional advisors, such as accountants, auditors, legal advisors, or consultants.

  • Affiliates or companies within our corporate group, where applicable.

  • Government authorities, regulators, courts, or law enforcement, where disclosure is legally required.

  • Parties involved in a business transaction, such as a merger, acquisition, restructuring, financing, sale of assets, or similar corporate transaction.

We may also disclose information when you direct, request, or consent to the disclosure.

Personalized Advertising and Data Sharing

We may use Shopify and third-party advertising services to support personalized or targeted advertising based on your interactions with our store and other online activity.

Depending on where you reside, applicable privacy law may provide you with the right to opt out of certain uses of personal information for targeted advertising, sharing, or sale.

Where available, you may exercise these rights through our data-sharing opt-out page:

https://www.zenwuxiang.com/pages/data-sharing-opt-out

Relationship with Shopify

Our Services are hosted by Shopify.

Shopify collects and processes personal information about your access to and use of the Services in order to provide, secure, support, improve, and operate the Shopify platform.

Information you submit through the Services may be transmitted to and processed by Shopify and other service providers, which may be located in countries other than the country where you reside.

We may also use Shopify features that process information from your interactions with our store and, where applicable, interactions with Shopify or other merchants using Shopify services.

In certain circumstances, Shopify may independently determine how personal information is processed in connection with its own services and features.

For more information about Shopify’s privacy practices, please review the Shopify Consumer Privacy Policy:

https://www.shopify.com/legal/privacy/app-users

You may also review Shopify privacy options through:

https://privacy.shopify.com/

Cookies and Similar Technologies

We and our service providers may use cookies, pixels, tags, local storage, analytics tools, and similar technologies to operate and improve the Services.

These technologies may be used to:

  • Remember your preferences.

  • Maintain shopping cart and account functionality.

  • Understand how visitors use the Services.

  • Measure website performance.

  • Prevent fraud and improve security.

  • Support marketing and advertising.

  • Personalize content or advertisements where permitted by law.

Depending on your location, you may be able to manage certain cookie and tracking preferences through our cookie or privacy settings.

Third-Party Websites and Links

The Services may contain links to websites, applications, social media platforms, or other online services operated by third parties.

If you follow a link to a third-party service, we encourage you to review that party’s privacy policy, security practices, and terms.

We do not control and are not responsible for the privacy, security, content, accuracy, or practices of third-party websites or services.

The inclusion of a third-party link does not necessarily indicate endorsement by ZenWuxiang.

Children's Data

The Services are not intended for children under the age required to independently consent to the processing of personal information in their jurisdiction.

We do not knowingly collect personal information from children in violation of applicable law.

If you are a parent or legal guardian and believe that a child has provided personal information to us without appropriate authorization, please contact us using the information provided below so that we may review and, where appropriate, delete the information.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “sell” or “share,” as those terms may be defined under applicable law, the personal information of individuals under 16 years of age.

Security and Retention of Your Information

We use reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no security system or transmission method is completely secure, and we cannot guarantee absolute security.

Please avoid sending sensitive or confidential information through unsecured channels.

We retain personal information for as long as reasonably necessary for purposes including:

  • Providing the Services.

  • Maintaining customer accounts.

  • Processing and maintaining transaction records.

  • Fulfilling legal, tax, accounting, and regulatory obligations.

  • Resolving disputes.

  • Preventing fraud and abuse.

  • Enforcing agreements and policies.

Retention periods may vary depending on the type of information, applicable law, and the purpose for which the information was collected.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information.

These rights may be subject to exceptions and limitations under applicable law.

Right to Access or Know

You may have the right to request access to personal information we maintain about you.

Right to Delete

You may have the right to request deletion of personal information we maintain about you, subject to legal exceptions.

Right to Correct

You may have the right to request correction of inaccurate personal information.

Right to Data Portability

You may have the right to receive a copy of certain personal information in a portable format and, in some circumstances, request that it be transferred to another organization.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on where you reside, you may have the right to opt out of certain uses of personal information that are legally considered a “sale,” “sharing,” or use for targeted advertising.

Where available, you may exercise these rights at:

https://www.zenwuxiang.com/pages/data-sharing-opt-out

If you visit our website with a legally recognized Global Privacy Control preference signal enabled, we may treat that signal as an opt-out request where required by applicable law.

More information about Global Privacy Control is available at:

https://globalprivacycontrol.org/

Managing Communication Preferences

You may unsubscribe from promotional emails by selecting the unsubscribe option contained in our marketing emails.

If you opt out of promotional messages, we may continue sending transactional or service-related communications, such as order confirmations, shipping notices, account updates, and customer service messages.

Rights for UK and European Economic Area Residents

If you reside in the United Kingdom or European Economic Area, subject to applicable law, you may have additional rights, including:

  • Right to object to processing in certain circumstances.

  • Right to restrict processing in certain circumstances.

  • Right to withdraw consent where processing is based on consent.

  • Right to lodge a complaint with an applicable data protection authority.

Withdrawal of consent does not affect the lawfulness of processing performed before consent was withdrawn.

Exercising Your Rights

You may exercise privacy rights through available tools on the Services or by contacting us using the contact information below.

We may need to verify your identity before completing certain requests where permitted or required by law.

Where applicable, you may appoint an authorized agent to submit a request on your behalf. We may require proof that the agent is authorized to act for you and may require direct identity verification.

We will respond to valid requests within the time required by applicable law.

We will not discriminate against you for exercising applicable privacy rights.

Complaints

If you have concerns about how we process your personal information, please contact us using the information below.

Depending on where you live, you may have the right to appeal certain decisions relating to privacy requests or submit a complaint to your local data protection authority.

If you are located in the European Economic Area, information about data protection authorities can be found through the European Data Protection Board.

International Transfers

ZenWuxiang operates internationally, and personal information may be transferred, stored, or processed in countries other than the country where you reside.

Where required by applicable law, we use recognized legal mechanisms designed to protect personal information transferred internationally.

For transfers of personal information from the European Economic Area or United Kingdom, such mechanisms may include the European Commission Standard Contractual Clauses, UK-approved contractual mechanisms, adequacy decisions, or other lawful transfer safeguards.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, Services, technology, legal requirements, or regulatory obligations.

When we update this Privacy Policy, we will post the revised version on this page and update the “Last updated” date.

Where required by applicable law, we will provide additional notice of material changes.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you would like to exercise any privacy rights available to you, please contact us at:

Trading Name: ZenWuxiang
Legal Business Name: Hangzhou Baowan Cultural Creative Co., Ltd.
Email: wxtibet@gmail.com
Phone: +86 135 8877 2353
Business Address: Room 1401-2, Unit 2, Guojin Center, No. 259 Pinglan Road, Ningwei Subdistrict, Xiaoshan District, Hangzhou, Zhejiang 310000, China

For the purposes of applicable data protection laws, Hangzhou Baowan Cultural Creative Co., Ltd., operating under the ZenWuxiang brand, is the data controller of your personal information where applicable.